A Guide to Writing Effective Unforgettable Ads
Advertising copy is the text that is used to promote a product or service. It can be found in a variety of places, including billboards, print ads, online ads, and social media posts. The goal of advertising copy is to persuade the reader to take action, such as visiting a website, making a purchase, or signing up for a newsletter.
5 Top Email Marketing Platforms in 2018 (Pros and Cons)
Email marketing — the practice of targeting consumers and advertising your business services via electronic mails — may not be a front runner in the business advertising segment today. But thanks to the modern digital craze, it still holds its place and no business, (virtual or physical) may fully thrive without it. In fact studies […]
Google Ads vs. Facebook Ads: When to Use Which
Many advertisers often view Google Ads and Facebook Ads in a competitive manner. However, this shouldn’t be so. Both brands are strategically posed as competitors. This is possibly a brand awareness and sales tactic. Indeed, the two digital marketing tools have differences. Yet, this hasn’t hindered many businesses from combining the two superpowers for their business […]