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5 Reasons Why You Need an SEO Expert in Your Team

SEO Expert

Search engines are often the first place people go when they’re looking for answers, products, or services. And while everyone wants their business to show up on page one of Google, few truly understand what it takes to get there—and stay there. That’s where an SEO expert comes in. If your website isn’t attracting the […]

SEO Vs SEM: The Difference and How They Work for Your Business

seo-vs-sem-comparison

If you’ve ever tried to grow your business online, you’ve probably come across the terms SEO and SEM. They sound similar — and they both help you get found on search engines — but they’re not the same. Understanding the difference between them can be the key to unlocking more visibility, attracting the right customers, […]

5 PROVEN TIPS TO IMPROVE NEXT.JS SEO FRIENDLINESS – CHARISOL

Next.js configuration

While content marketing might be king, it does rely on one critical element: visibility on search engines. If your audience can’t locate your content in search engine results pages, it may as well not exist, no matter how good it is. Just like marketers have tools like Semrush and Ahrefs to help them, web developers […]

The Future Of IOT: How Edge Computing Is Leading The Charge (2026)

We live in a world where edge computing is becoming the norm. Think about it: phones, cars, computers, and refrigerators can all connect to the Internet.  How is this possible? The Internet of Things (IoT) makes it possible.  However, it does not happen without a challenge: managing the massive data volumes generated by these devices.  […]

Technical SEO vs. Content SEO: Which is Best for Your Website?

Technical SEO vs Content SEO

When it comes to SEO, two main strategies are often discussed: technical SEO and content SEO. This article will delve into what technical and content SEO entails, their importance and differences, and how Charisol, a leading web development company, implements both strategies to optimize its website

10 Things You Need To Know About Seo

A laptop prominently displaying the term "SEO".

Of all the questions we get from small business owners and startup founders, one of the most common is also one of the most perplexing: “How do I get my website to actually show up on Google?” You’ve built a great product or offer an incredible service. You know your customers are out there searching […]

Proven Methods To Measure The Impact Of Your UX Strategy

UX research and strategy

So you’ve researched the best UI/UX strategy to incorporate into your site. You may have even then gone ahead to integrate it?  What’s next, how do you measure if your strategy has been a success? How do you know if your audience is actually having a good UX experience while browsing your site? Measuring the […]

Website Mistakes That Will Hurt Your SEO Strategy

SEO Strategy

Search Engine Optimization (SEO) has been the highlight for every company navigating the digital world today. Every organization wants to see its website rank high on search engines and cater to the needs of its audience. However, the competition is tight and you may have to go over and beyond to beat others in your […]